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Designing Ecommerce Websites: A UX Design Handbook for Great Online Shops: New

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Specificaties

Objectstaat
Nieuw: Een nieuw, ongelezen en ongebruikt boek in perfecte staat waarin geen bladzijden ontbreken of ...
Book Title
Designing Ecommerce Websites: A UX Design Handbook for Great Onli
Publication Date
2019-02-11
Pages
178
ISBN
9780995731325
Publication Year
2019
Type
Textbook
Format
Trade Paperback
Language
English
Publication Name
Designing Ecommerce Websites : a Ux Design Handbook for Great Online Shops
Item Height
0.4in
Author
Matt Isherwood
Item Length
8.5in
Publisher
Transmitter Press
Item Width
5.5in
Item Weight
7.5 Oz
Number of Pages
178 Pages

Over dit product

Product Information

Does your ecommerce site attract visitors but fail to convert enough of them into paying customers? Are your sales numbers not where you want? Have you got an ecommerce site but not yet spent any time on improving the design? If it's time to upgrade your website's user experience then Designing Ecommerce Websites is the only book to tell you exactly how to do it. It provides you with 66 guidelines on how to best use every element on each page of an ecommerce website. This book contains the results of a decade's worth of UX design experience, and several years spent consulting with a wide range of different ecommerce startups. It is based on knowledge learned from user behaviour data and running many different usability tests. It tells you what works in reality, not in theory. The book itself was born from teaching the principles in workshops for over four years. These are principles that are useful to a range of job roles (not just designers) and no matter what your experience level. This book will take you step by step through the ecommerce funnel that applies to almost all ecommerce sites via scannable text and simple illustrations. It's a reference book that is designed to be easy to pick up and quickly learn from. Design LANDING pages that stop users from being confused and bouncing; Create LISTINGS that help your users find a product they actually want to buy; Design PRODUCT pages that don't leave the users with any fears about buying from you; Develop a CHECKOUT flow that results in more successful payments; And learn MORE advice about the other key pages on an ecommerce site. This is the second edition of the book and it features completely rewritten and updated advice for 2019, 15 totally new guidelines, and links to further reading for every guideline (so you can learn even more). The first edition was an Amazon Kindle bestseller in the ecommerce and technology business categories.

Product Identifiers

Publisher
Transmitter Press
ISBN-10
0995731322
ISBN-13
9780995731325
eBay Product ID (ePID)
16038905150

Product Key Features

Author
Matt Isherwood
Publication Name
Designing Ecommerce Websites : a Ux Design Handbook for Great Online Shops
Format
Trade Paperback
Language
English
Publication Year
2019
Type
Textbook
Number of Pages
178 Pages

Dimensions

Item Length
8.5in
Item Height
0.4in
Item Width
5.5in
Item Weight
7.5 Oz

Additional Product Features

Target Audience
Trade
Topic
Internet / General
Genre
Computers

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