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Selling 'em by the Sack: White Castle and the Creation of American Food
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eBay-objectnummer:256377151062
Specificaties
- Objectstaat
- ISBN
- 9780814735664
- Subject Area
- Cooking, Social Science, Business & Economics
- Publication Name
- Selling 'em by the Sack : White Castle and the Creation of American Food
- Publisher
- New York University Press
- Item Length
- 8 in
- Subject
- Interest, Industries / Hospitality, Travel & Tourism, General, Agriculture & Food (See Also Political Science / Public Policy / Agriculture & Food Policy)
- Publication Year
- 1997
- Type
- Textbook
- Format
- Hardcover
- Language
- English
- Item Height
- 0.9 in
- Item Weight
- 16.5 Oz
- Item Width
- 5 in
- Number of Pages
- 199 Pages
Over dit product
Product Identifiers
Publisher
New York University Press
ISBN-10
0814735665
ISBN-13
9780814735664
eBay Product ID (ePID)
522098
Product Key Features
Number of Pages
199 Pages
Language
English
Publication Name
Selling 'em by the Sack : White Castle and the Creation of American Food
Publication Year
1997
Subject
Interest, Industries / Hospitality, Travel & Tourism, General, Agriculture & Food (See Also Political Science / Public Policy / Agriculture & Food Policy)
Type
Textbook
Subject Area
Cooking, Social Science, Business & Economics
Format
Hardcover
Dimensions
Item Height
0.9 in
Item Weight
16.5 Oz
Item Length
8 in
Item Width
5 in
Additional Product Features
Intended Audience
Scholarly & Professional
LCCN
97-021076
Reviews
"A scholar's lively account of how White Castle, now a largely overlooked but still profitable also-ran in the domestic restaurant trade, made the once-scorned hamburger a U.S. institution and launched the fast-food industry. . . . Informed and engaging perspectives on an often ignored aspect of cultural and commercial Americana." -Kirkus Reviews, A scholar's lively account of how White Castle, now a largely overlooked but still profitable also-ran in the domestic restaurant trade, made the once-scorned hamburger a U.S. institution and launched the fast-food industry. . . . Informed and engaging perspectives on an often ignored aspect of cultural and commercial Americana., "A scholar's lively account of how White Castle, now a largely overlooked but still profitable also-ran in the domestic restaurant trade, made the once-scorned hamburger a U.S. institution and launched the fast-food industry. . . . Informed and engaging perspectives on an often ignored aspect of cultural and commercial Americana." - Kirkus Reviews, "Full of fascinating details, not only for devotees of the ubiquitous 'slider,' but also for pop-culturists interested in American fast food and how it all got started." - Minneapolis Star Tribune, "Full of fascinating details, not only for devotees of the ubiquitous 'slider,' but also for pop-culturists interested in American fast food and how it all got started." - Minneapolis Star Tribune ,, "A fascinating story . . .Hogan tells a truly American success story--luck and hard work behind one man to create an industry so pervasive that today it's an integral part of American pop culture." - Publishers Weekly, "A fascinating story . . .Hogan tells a truly American success story—luck and hard work behind one man to create an industry so pervasive that today it's an integral part of American pop culture." - Publishers Weekly ,, "A scholar's lively account of how White Castle, now a largely overlooked but still profitable also-ran in the domestic restaurant trade, made the once-scorned hamburger a U.S. institution and launched the fast-food industry. . . . Informed and engaging perspectives on an often ignored aspect of cultural and commercial Americana." - Kirkus Reviews ,, "David Hogan's love of fast food goes back at least twenty years: I remember talking to him while he gulped down a McDonald's before the start of class. Few historians I know would be able to translate their penchant for fast food into a wonderful case study of the first chain to sell huge numbers of hamburgers-to-go.Selling 'em by the Sack, which traces the fortunes and failures of White Castle from the 1920s to the 1990s, deftly blends biography, social history, and corporate history. In doing so, Hogan gives us a fascinating glimpse into American popular culture." - Andrew Achenbaum, Professor of History, University of Michigan, "Full of fascinating details, not only for devotees of the ubiquitous 'slider,' but also for pop-culturists interested in American fast food and how it all got started." -Minneapolis Star Tribune, "David Hogan's love of fast food goes back at least twenty years: I remember talking to him while he gulped down a McDonald's before the start of class. Few historians I know would be able to translate their penchant for fast food into a wonderful case study of the first chain to sell huge numbers of hamburgers-to-go. Selling 'em by the Sack , which traces the fortunes and failures of White Castle from the 1920s to the 1990s, deftly blends biography, social history, and corporate history. In doing so, Hogan gives us a fascinating glimpse into American popular culture." - Andrew Achenbaum, Professor of History, University of Michigan, "A fascinating story . . .Hogan tells a truly American success story—luck and hard work behind one man to create an industry so pervasive that today it's an integral part of American pop culture." - Publishers Weekly, David Hogan's love of fast food goes back at least twenty years: I remember talking to him while he gulped down a McDonald's before the start of class. Few historians I know would be able to translate their penchant for fast food into a wonderful case study of the first chain to sell huge numbers of hamburgers-to-go. Selling 'em by the Sack, which traces the fortunes and failures of White Castle from the 1920s to the 1990s, deftly blends biography, social history, and corporate history. In doing so, Hogan gives us a fascinating glimpse into American popular culture., "A fascinating story . . .Hogan tells a truly American success story—luck and hard work behind one man to create an industry so pervasive that today it's an integral part of American pop culture." -Publishers Weekly, "A fascinating story . . .Hogan tells a truly American success story_luck and hard work behind one man to create an industry so pervasive that today it's an integral part of American pop culture." - Publishers Weekly ,, Full of fascinating details, not only for devotees of the ubiquitous 'slider,' but also for pop-culturists interested in American fast food and how it all got started., "David Hogan's love of fast food goes back at least twenty years: I remember talking to him while he gulped down a McDonald's before the start of class. Few historians I know would be able to translate their penchant for fast food into a wonderful case study of the first chain to sell huge numbers of hamburgers-to-go. Selling 'em by the Sack , which traces the fortunes and failures of White Castle from the 1920s to the 1990s, deftly blends biography, social history, and corporate history. In doing so, Hogan gives us a fascinating glimpse into American popular culture." -Andrew Achenbaum,Professor of History, University of Michigan, A fascinating story . . .Hogan tells a truly American success story--luck and hard work behind one man to create an industry so pervasive that today it's an integral part of American pop culture., "A fascinating story . . .Hogan tells a truly American success story--luck and hard work behind one man to create an industry so pervasive that today it's an integral part of American pop culture." - Publishers Weekly ,
Illustrated
Yes
Synopsis
In the wake of World War I, the hamburger was still considered a disreputable and undesirable food. Yet by 1930 Americans in every corner of the country accepted the hamburger as a mainstream meal and eventually made it a staple of their diet. The quintessential "American" food, hamburgers have by now spread to almost every country and culture in the world. But how did this fast food icon come to occupy so quickly such a singular role in American mass culture? In Selling 'em By the Sack , David Gerard Hogan traces the history of the hamburger's rise as a distinctive American culinary and ethnic symbol through the prism of one of its earliest promoters. The first to market both the hamburger and the "to go" carry-out style to American consumers, White Castle quickly established itself as a cornerstone of the fast food industry. Its founder, Billy Ingram, shrewdly marketed his hamburgers in large quantities at five cents a piece, telling his customers to "Buy'em by the Sack." The years following World War II saw the rise of great franchised chains such as McDonald's, which challenged and ultimately overshadowed the company that Billy Ingram founded. Yet White Castle stands as a charismatic pioneer in one of America's most formidable industries, a company that drastically changed American eating patterns, and hence, American life. It could be argued that what Henry Ford did for the car and transportation, Billy Ingram did for the hamburger and eating.
LC Classification Number
TX945.5.W48H64 1997
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