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Nieuw
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OngeveerEUR 5,59
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Bevindt zich in: North Richland Hills, Texas, Verenigde Staten
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eBay-objectnummer:225945396590

Specificaties

Objectstaat
Nieuw: Een nieuw, ongelezen en ongebruikt boek in perfecte staat waarin geen bladzijden ontbreken of ...
Binding
Hardcover
Weight
3 lbs
Product Group
Book
IsTextBook
No
ISBN
9781119646228
Book Title
Building for Everyone : Expand Your Market with Design Practices from Google's Product Inclusion Team
Publisher
Wiley & Sons, Incorporated, John
Item Length
9.2 in
Publication Year
2020
Format
Hardcover
Language
English
Item Height
1.2 in
Author
Annie Jean-Baptiste
Genre
Technology & Engineering, Business & Economics
Topic
Industrial Design / Product, Manufacturing, Production & Operations Management, Workplace Culture
Item Weight
16 Oz
Item Width
6.4 in
Number of Pages
272 Pages

Over dit product

Product Identifiers

Publisher
Wiley & Sons, Incorporated, John
ISBN-10
1119646227
ISBN-13
9781119646228
eBay Product ID (ePID)
14038812092

Product Key Features

Book Title
Building for Everyone : Expand Your Market with Design Practices from Google's Product Inclusion Team
Number of Pages
272 Pages
Language
English
Topic
Industrial Design / Product, Manufacturing, Production & Operations Management, Workplace Culture
Publication Year
2020
Genre
Technology & Engineering, Business & Economics
Author
Annie Jean-Baptiste
Format
Hardcover

Dimensions

Item Height
1.2 in
Item Weight
16 Oz
Item Length
9.2 in
Item Width
6.4 in

Additional Product Features

Intended Audience
Trade
LCCN
2020-021970
Dewey Edition
23
CLASSIFICATION_METADATA
{"IsNonfiction":["Yes"],"IsOther":["No"],"IsAdult":["No"],"MuzeFormatDesc":["Hardcover"],"IsChildren":["No"],"Genre":["TECHNOLOGY & ENGINEERING","BUSINESS & ECONOMICS"],"Topic":["Manufacturing","Industrial Design / Product","Workplace Culture","Production & Operations Management"],"IsTextBook":["No"],"IsFiction":["No"]}
Dewey Decimal
658.5752
Synopsis
Diversity and Inclusion to build better products from the front lines at Google Establishing diverse and inclusive organizations is an economic imperative for every industry. Any business that isn't reaching a diverse market is missing out on enormous revenue potential and the opportunity to build products that suit their users' core needs. The economic "why" has been firmly established, but what about the "how?" How can business leaders adapt to our ever-more-diverse world by capturing market share AND building more inclusive products for people of color, women and other underrepresented groups? The Product Inclusion Team at Google has developed strategies to do just that and Building For Everyone is the practical guide to following in their footsteps. This book makes publicly available for the first time the same inclusive design process used at Google to create user-centric award-winning and profitable products. Author and Head of Product Inclusion Annie Jean-Baptiste outlines what those practices look like in industries beyond tech with fascinating case studies. Readers will learn the key strategies and step-by-step processes for inclusive product design that limits risk and increases profitability. Discover the questions you should be asking about diversity and inclusion in your products for marketers, user researchers, product managers and more. Understand the research the Product Inclusion team drove to back up their practices Learn the "ABCs of Product Inclusion" to build inclusion into your organization's culture Leverage the product inclusion suite of tools to get your organization building more inclusively and identifying new opportunities. Read case studies to see how product inclusion works across industries and learn what doesn't work. Building For Everyone will show you how to infuse your business processes with inclusive design. You'll learn best practices for inclusion in product design, marketing, management, leadership and beyond, straight from the innovative Google Product Inclusion team., Diversity and Inclusion to build better products from the front lines at Google Establishing diverse and inclusive organizations is an economic imperative for every industry. Any business that isn't reaching a diverse market is missing out on enormous revenue potential and the opportunity to build products that suit their users' core needs. The economic "why" has been firmly established, but what about the "how?" How can business leaders adapt to our ever-more-diverse world by capturing market share AND building more inclusive products for people of color, women and other underrepresented groups? The Product Inclusion Team at Google has developed strategies to do just that and Building For Everyone is the practical guide to following in their footsteps. This book makes publicly available for the first time the same inclusive design process used at Google to create user-centric award-winning and profitable products. Author and Head of Product Inclusion, Research & Activation Annie Jean-Baptiste outlines what those practices look like in industries beyond tech with fascinating case studies. Readers will learn the key strategies and step-by-step processes for inclusive product design that limits risk and increases profitability. Discover the questions you should be asking about diversity and inclusion in your products for marketers, user researchers, product managers and more. Understand the research the Product Inclusion team drove to back up their practices Learn the "ABCs of Product Inclusion" to build inclusion into your organization's culture Leverage the product inclusion suite of tools to get your organization building more inclusively and identifying new opportunities. Read case studies to see how product inclusion works across industries and learn what doesn't work. Building For Everyone will show you how to infuse your business processes with inclusive design. You'll learn best practices for inclusion in product design, marketing, management, leadership and beyond, straight from the innovative Google Product Inclusion team.
LC Classification Number
TS171.J43 2020
ebay_catalog_id
4
Copyright Date
2020

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thebirdman26

thebirdman26

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