Afbeelding 1 van 1
Afbeelding 1 van 1
The 12 Powers of a Marketing Leader: How to Succeed by Building Customer and Com
US $21,85
OngeveerEUR 19,59
Objectstaat:
Nieuw
Een nieuw, ongelezen en ongebruikt boek in perfecte staat waarin geen bladzijden ontbreken of beschadigd zijn. Bekijk de aanbieding van de verkoper voor de volledige details.
Verzendkosten:
US $3,08 (ongeveer EUR 2,76) USPS Media MailTM.
Bevindt zich in: Lehigh Acres, Florida, Verenigde Staten
Levering:
Geschatte levering tussen za, 28 sep en di, 1 okt tot 43230
Retourbeleid:
Geen retourzendingen geaccepteerd.
Betalingen:
Winkel met vertrouwen
De verkoper neemt de volledige verantwoordelijkheid voor deze aanbieding.
eBay-objectnummer:144050768354
Specificaties
- Objectstaat
- ISBN
- 9781536695007
- EAN
- 9781536695007
- Publication Year
- 2017
- Format
- Compact Disc
- Language
- English
- Book Title
- 12 Powers of a Marketing Leader : How to Succeed by Building Customer and Company Value
- Publisher
- Mcgraw-Hill Education On Brilliance Audio
- Genre
- Business & Economics
- Topic
- Leadership, Careers / General, International / Marketing
Over dit product
Product Information
WHAT MAKES AN EFFECTIVE AND SUCCESSFUL MARKETING LEADER? The 12 Powers of a Marketing Leader , by former McKinsey Partner Thomas Barta and senior London Business School professor Patrick Barwise, is the first research-based leadership book for marketers in the 21st century. Based on the largest ever research study of its kind, with detailed data on over 8,600 leaders in more than 170 countries, this game-changing book identifies 12 specific behaviors--or Powers--that drive marketers' business impact and career success. Reading it, you'll learn how to: MOBILIZE YOUR BOSS: Make an impact at the highest level and align marketing with the company's priorities. MOBILIZE YOUR COLLEAGUES: Inspire and motivate your non-marketing colleagues to deliver a great customer experience. MOBILIZE YOUR TEAM: Build and align a winning marketing team. MOBILIZE YOURSELF: Focus on goals that will benefit your customers, your company and yourself, by meeting your own needs and ambitions. By zeroing in on the value creation zone ("V-Zone")--the all-important overlap between your company's and customers' needs--you'll be able to help the business win in the market--and achieve your career goals. Warning : This is not a marketing book. It's a leadership book for marketers , using the latest research on what works--and what doesn't--in marketing's digital age. BONUS: Receive full access to an online self-assessment tool and other marketing leadership resources.
Product Identifiers
Publisher
Mcgraw-Hill Education On Brilliance Audio
ISBN-10
1536695009
ISBN-13
9781536695007
eBay Product ID (ePID)
234320769
Product Key Features
Book Title
12 Powers of a Marketing Leader : How to Succeed by Building Customer and Company Value
Topic
Leadership, Careers / General, International / Marketing
Publication Year
2017
Language
English
Genre
Business & Economics
Format
Compact Disc
Dimensions
Item Height
0.6in.
Item Length
5.5in.
Item Width
6.5in.
Item Weight
8.3 Oz
Additional Product Features
Intended Audience
Trade
Dewey Edition
23
Number of Volumes
6 Vols.
Dewey Decimal
658.8
Edition Description
Unabridged Edition
Objectbeschrijving van de verkoper
Informatie van zakelijke verkoper
Valkyrie Trading Inc.
FELICITAS ELVIRA HOFMANN
2904 74th St W
33971 Lehigh Acres, FL
United States
Ik verklaar dat al mijn verkoopactiviteiten zullen voldoen aan alle wet- en regelgeving van de EU.
Populaire rubrieken in deze winkel
Ingeschreven als zakelijke verkoper
Feedback verkoper (3.694)
- l***c (417)- Feedback gegeven door koper.Afgelopen maandGeverifieerde aankoopExcellent seller. Good communication. Would purchase again.
- d***1- Feedback gegeven door koper.Afgelopen maandGeverifieerde aankoopQuick shipping!
- 2***n (2118)- Feedback gegeven door koper.Afgelopen maandGeverifieerde aankoopfast shipping