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The Content Machine: Towards a Theory of Publishing from ... by Bhaskar, Michael
FREE US DELIVERY | ISBN: 0857281119 | Quality Books
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eBay-objectnummer:383673777164
Specificaties
- Objectstaat
- ISBN
- 0857281119
- EAN
- 9780857281111
- Date of Publication
- 2013-10-01
- Release Title
- The Content Machine: Towards a Theory of Publishing from the P...
- Artist
- Bhaskar, Michael
- Brand
- N/A
- Colour
- N/A
- Book Title
- The Content Machine: Towards a Theory of Publishing from the P...
Over dit product
Product Identifiers
Publisher
Anthem Press
ISBN-10
0857281119
ISBN-13
9780857281111
eBay Product ID (ePID)
167513922
Product Key Features
Number of Pages
226 Pages
Language
English
Publication Name
Content Machine : Towards a Theory of Publishing from the Printing Press to the Digital Network
Publication Year
2013
Subject
Publishing, Communication Studies, Library & Information Science / Digital & Online Resources
Type
Textbook
Subject Area
Language Arts & Disciplines
Series
Anthem Publishing Studies
Format
Trade Paperback
Dimensions
Item Height
1 in
Item Weight
16 Oz
Item Length
8.5 in
Item Width
5.5 in
Additional Product Features
Intended Audience
Trade
Reviews
'[A] sophisticated approach to what most interested readers would agree is an exceptionally daunting task. The book is detail-rich but capacious in its selection of examples and its synthesis of what the author argues are the essential elements tying together publishing circumstances that many might consider discrete or incompatible. [...] Bhaskar's treatment of familiar problematics [is] refreshingly well-reasoned and well-argued.' --Aaron McCollough, 'Journal of Electronic Publishing', '[A] sophisticated approach to what most interested readers would agree is an exceptionally daunting task. The book is detail-rich but capacious in its selection of examples and its synthesis of what the author argues are the essential elements tying together publishing circumstances that many might consider discrete or incompatible. [...] Bhaskar's treatment of familiar problematics [is] refreshingly well-reasoned and well-argued.' -Aaron McCollough, 'Journal of Electronic Publishing'
Dewey Edition
23
TitleLeading
The
Illustrated
Yes
Dewey Decimal
070.5
Table Of Content
Acknowledgements; Introduction: Useful Middlemen; Chapter 1: The Problem of Publishing; Chapter 2: The Digital Context and Challenge; Chapter 3: How Content Works; Chapter 4: The System of Publishing; Chapter 5: Models; Chapter 6: Addressing Problems, Meeting Challenges; Conclusion: Inside the Content Machine; Bibliography; Index
Synopsis
This ground-breaking study, the first of its kind, outlines a theory of publishing that allows publishing houses to focus on their core competencies in times of crisis. Tracing the history of publishing from the press works of fifteenth-century Germany to twenty-first-century Silicon Valley, via Venice, Beijing, Paris and London, and fusing media theory and business experience, 'The Content Machine' offers a new understanding of content, publishing and technology, and defiantly answers those who contend that publishing has no future in a digital age., 'The Content Machine' outlines a theory of publishing that allows publishers to focus on their core competencies in times of crisis. This ground-breaking study, the first of its kind, fuses history, media theory and business experience in a defiant answer to those who contend that publishing has no future in the digital age., This ground-breaking study, the first of its kind, outlines a theory of publishing that allows publishing houses to focus on their core competencies in times of crisis. Tracing the history of publishing from the press works of fifteenth-century Germany to twenty-first-century Silicon Valley via Venice, Beijing, Paris and London, fusing media theory and business experience, 'The Content Machine' offers a new understanding of content, publishing and technology, and defiantly answers those who contend that publishing has no future in a digital age.
LC Classification Number
Z278
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